About Brand

Haute-Couture Fashion Designer

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Key Words

Elegant, Bold, Luxurious

 

Concept

When haute couture and natural beauty meet Rima Krameddin appears. It's all about showing elegance, but being bold by nature. To align with her values, a minimalist yet striking typeface was created, reflecting Rima's modern vision in her designs. The use of gold signifies wealth and luxury, representing how each person who uses Rima's designs aspires to look and feel.