About the Brand

Yeraldin is a Personal Trainer that helps and empowers women to find the best versions of themselves.

 

Keywords

Empowerment, Energy, Femenity

​

Concept

Workout Time! Through a dynamic typography, the energetic essence of Entrenaloo is showcased. Her feminine and empowered side is demonstrated through the predominantly pink color palette. A healthy lifestyle is a journey, so waves have been incorporated to symbolize the ups and downs you will face and overcome. It also represents the way in which Yeraldin flows with her clients towards the same goal.